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WP1_Report.pdf
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📊 Size: 1.38 MB
👤 Author: Nikravech
⬇️ Downloads: 296

Summary

The project, funded by the European Union's Horizon 2020, explores strategies for gaining trust and consumer acceptance of novel food and feed products derived from insect proteins. The document, prepared by Technische Universität Berlin, examines consumer acceptance of insect-based food and feed products, regulatory and consumer barriers, and successful strategies for increasing acceptance. The study uses discrete choice experiments, multinomial mixed logit models, and latent class conditional logit models to analyze consumer preferences and willingness to pay for insect-based food products. The results show that trust, prior experience, and information scenarios affect consumer preferences, and that priming strategies can convince "never-takers" to try insect-based food products. The study provides recommendations for increasing consumer acceptance of insect-based food and feed products.

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Description

The project, funded by the European Union's Horizon 2020, explores strategies for gaining trust and consumer acceptance of novel food and feed products derived...

Technical Information

  • File Format: PDF
  • File Size: 1.38 MB
  • Pages: 91
  • Language: EN
  • Author: Nikravech
  • Total Downloads: 296
  • Last Updated: 5 hours ago

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