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sales_excellence_cross-industry_success_principles.pdf
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🔗 Source: spc-campus.com
📊 Size: 1.89 MB
📄 Pages: 12 pages
⬇️ Downloads: 247

Summary

Manufacturing companies are increasingly offering digital products and services, but struggle to monetize them, with 72% of new digital products not achieving planned profits and 77% of industry leaders identifying selling digital products as their biggest challenge. An innovation project, "Sales Excellence of Digital Products & Services," aims to develop strategies, measures, and methods for successful sales of digital products and services through a cross-industry consortium. The project offers benefits such as cross-industry knowledge, insights into the future of sales, a comprehensive sales guide, and individual application of the sales guide. The project consists of five phases: kick-off, analysis and playbook, review, individual workshops, and final conference, and is scheduled to run from Q4 2022 to Q2 2023 with approximately 15 participants and a participation fee of €30,000.

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Manufacturing companies are increasingly offering digital products and services, but struggle to monetize them, with 72% of new digital products not achieving...

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  • File Format: PDF
  • File Size: 1.89 MB
  • Pages: 12
  • Language: EN
  • Total Downloads: 247
  • Last Updated: 1 week ago

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