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Handout 2 – The U.S. Teen-Age Consumer Excerpt.pdf

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Preview of Handout 2 – The U.S. Teen-Age Consumer Excerpt

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📊 Size: 325 KB

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Summary

American teenagers have become a significant consumer group, spending around $10 billion in 1959, with this number expected to increase to $20 billion by 1970. They spend more on food, beauty care, and entertainment, with notable expenditures including 3.5 billion quarts of milk, $20 million on lipstick, and $1.5 billion on entertainment, with $75 million spent on single pop records, largely driven by artists like Elvis Presley.

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Description

American teenagers have become a significant consumer group, spending around $10 billion in 1959, with this number expected to increase to $20 billion by 1970.

Technical Information

File Format: PDF
File Size: 325 KB
Pages: 1
Language: EN
Total Downloads: 39
Last Updated: 3 weeks ago

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