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According To Screen Australia More Than Half Of People Who Watch Content Online Watch It Across Various Different Platforms.pdf

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Preview of According to Screen Australia more than half of people who watch content online watch it across various different platforms
🔗 Source: screenaustralia.gov.au
📊 Size: 876 KB
📄 Pages: 36 pages
⬇️ Downloads: 70

Summary

Australian audiences are increasingly watching content online, with 50% of internet users watching movies and TV content online, although it still only comprises a small proportion of overall viewing. Viewers like VOD because they can watch at any time, on any device, and in any place, facilitating individual choice and enabling niche content to reach audiences. Foreign drama series and Hollywood movies are popular online, but Australian content also has a meaningful presence, with local series performing well on catch-up TV services. The challenge for the industry is to find business models that adapt to new viewing habits and monetize online content, to continue financing and making quality Australian screen stories.

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Description

Australian audiences are increasingly watching content online, with 50% of internet users watching movies and TV content online, although it still only...

Technical Information

  • File Format: PDF
  • File Size: 876 KB
  • Pages: 36
  • Language: EN
  • Total Downloads: 70
  • Last Updated: 2 months ago

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