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εδώ.pdf

early_warning_bmc_part_2.pdf
Preview of εδώ
🔗 Source: kemel.gr
📊 Size: 1.38 MB
👤 Author: Dimitris Kalogeras
⬇️ Downloads: 140

Summary

O Business Model Canvas da Top Melibee visa inovar no mercado de mel na Grécia, que é considerado saturado e com problemas como a importação de mel de baixa qualidade e a falta de divulgação dos grandes marcas. A empresa pretende se diferenciar utilizando a lógica do modelo SAVE, que envolve a solução de problemas dos clientes, o acesso a produtos de valor, a criação de engajamento e a comunicação eficaz. Algumas das inovações propostas incluem a criação de etiquetas personalizadas para hotéis e clientes, embalagens personalizadas para eventos, a oferta de compras repetidas por meio de QR Code e a utilização de ferramentas de marketing digital e CRM para criar relacionamentos com os clientes.

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Description

O Business Model Canvas da Top Melibee visa inovar no mercado de mel na Grécia, que é considerado saturado e com problemas como a importação de mel de baixa...

Technical Information

  • File Format: PDF
  • File Size: 1.38 MB
  • Pages: 23
  • Language: PT
  • Author: Dimitris Kalogeras
  • Total Downloads: 140
  • Last Updated: 1 month ago

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