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72% Of Adults In Northern Ireland.pdf

cmr-2017-northern-ireland.pdf
Preview of 72% of adults in Northern Ireland
🔗 Source: ofcom.org.uk
📊 Size: 7.43 MB
👤 Author: Ofcom
⬇️ Downloads: 148

Summary

Northern Ireland's communications market report shows smartphone ownership has risen to 76% of adults, with 58% considering it their most important device for going online. Tablet ownership has also increased, with 62% of households having one, and 79% having a fixed-line broadband connection. People in Northern Ireland spend around 20.3 hours a week online, but traditional media remains popular, with live TV being watched for an average of 3 hours 36 minutes a day. The region has the highest take-up of pay-TV services in the UK, with 64% of households having paid-for channels. TV is the most important source of news, followed by radio and websites/apps. Radio continues to play a significant role, with nine in ten people tuning in every week, and people in Northern Ireland are more likely to listen to local BBC and commercial stations.

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Description

Northern Ireland's communications market report shows smartphone ownership has risen to 76% of adults, with 58% considering it their most important device for...

Technical Information

  • File Format: PDF
  • File Size: 7.43 MB
  • Pages: 94
  • Language: EN
  • Author: Ofcom
  • Total Downloads: 148
  • Last Updated: 2 hours ago

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