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"A New Way Of Seeing Country Social Responsibility".pdf

Articol Cozmiuc.pdf

Preview of "A New Way of Seeing Country Social Responsibility"

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📊 Size: 658 KB

👤 Author: Administrator

⬇️ Downloads: 136

Summary

Cornelia Cozmiuc discusses the concept of Country Social Responsibility, exploring the link between Corporate Social Responsibility (CSR) and country branding. CSR is defined as a commitment to contribute to sustainable economic development, and the paper examines how it can be applied to country branding. The author argues that countries can learn from the business sector and use CSR as a model to build a strong country brand, increasing awareness and competitiveness in a changing market. Key points include the importance of social responsibility in creating a country brand, the need for countries to behave responsibly and sustainably, and the potential for CSR to contribute to a country's sustainable development.

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Description

Cornelia Cozmiuc discusses the concept of Country Social Responsibility, exploring the link between Corporate Social Responsibility (CSR) and country branding.

Technical Information

File Format: PDF
File Size: 658 KB
Pages: 15
Language: EN
Author: Administrator
Total Downloads: 136
Last Updated: 1 month ago

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