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Best Of Intentions: Using Behavioral Design To Unlock Charitable Giving.pdf

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Preview of Best of Intentions: Using Behavioral Design to Unlock Charitable Giving
🔗 Source: ideas42.org
📊 Size: 514 KB
📄 Pages: 30 pages
⬇️ Downloads: 123

Summary

Using Behavioral Design to Unlock Charitable Giving" explores how behavioral design can increase charitable giving. In 2016, individuals gave $282 billion to charitable organizations, but there is a $291 billion giving gap. The report examines ways to activate donor-advised funds, promote generosity at work, help employees fulfill their charitable intentions, and simplify charitable giving through curation. Key findings include that framing unused incentives as missed opportunities can prompt donors to be more generous, giving goals can help people think more holistically about their charitable actions, and curating charities can lead donors to be more generous and select more effective organizations. The report is based on research and experiments conducted by ideas42, a non-profit organization that uses behavioral science to develop innovative solutions to social problems.

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Description

Using Behavioral Design to Unlock Charitable Giving" explores how behavioral design can increase charitable giving.

Technical Information

  • File Format: PDF
  • File Size: 514 KB
  • Pages: 30
  • Language: EN
  • Total Downloads: 123
  • Last Updated: 2 hours ago

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