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Deloitte Report.pdf

us-cb-holiday-survey-report-2017.pdf

🔗 Source: www2.deloitte.com

📊 Size: 507 KB

📄 Pages: 41 pages

⬇️ Downloads: 75

Summary

Deloitte's 2017 Holiday Survey reveals key insights into holiday spending, shopping habits, and digital influence. The holiday season accounts for over $1 trillion in retail sales, with average expected spend per respondent at $1,226. Gifts represent only one-third of holiday spend, while non-gift items and experiences make up the bulk. Online spending is expected to exceed in-store spending, with 51% of budgets allocated online. Free shipping and flexible returns are top priorities for shoppers, with 75% of customers using desktop/laptop for shopping and a growing propensity to shop via smartphone. Spending varies by age, income, and education level, with higher-income shoppers expected to spend nearly double the market average.

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Description

Deloitte's 2017 Holiday Survey reveals key insights into holiday spending, shopping habits, and digital influence.

Technical Information

File Format: PDF
File Size: 507 KB
Pages: 41
Language: EN
Total Downloads: 75
Last Updated: 1 month ago

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