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Don’t Just Save A Tree, Replant A Whole Forest.pdf

gsg_triplepundit.pdf

Preview of Don’t Just Save a Tree, Replant a Whole Forest

🔗 Source: goodsolutionsgroup.com

📊 Size: 282 KB

📄 Pages: 3 pages

⬇️ Downloads: 108

Summary

Government Solutions Group (GSG) facilitates cause-related marketing partnerships between corporations and State Parks agencies, helping parks reduce costs and increase revenue. GSG has coordinated initiatives such as the Reforest California campaign with Coca-Cola, donating over 1 million trees to state parks, and the Nestle Juicy Juice "Play with Us" program, building playgrounds in 7 state parks. Their work has resulted in over $4,000,000 in value to state parks. GSG seeks out partners based on who would be a good fit with parks and offers the "20% for Parks" program, where 20% of profits are donated back to state parks. Key to successful cause-related marketing campaigns is connecting the cause to the target consumer, and GSG finds that state parks are a great cause as they are close to home and easy to use.

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Description

Government Solutions Group (GSG) facilitates cause-related marketing partnerships between corporations and State Parks agencies, helping parks reduce costs and...

Technical Information

File Format: PDF
File Size: 282 KB
Pages: 3
Language: EN
Total Downloads: 108
Last Updated: 9 hours ago

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