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GlobalWebIndex.pdf

Social flagship report Q3 2020 - GlobalWebIndex.pdf
Preview of GlobalWebIndex
🔗 Source: globalwebindex.com
📊 Size: 4.91 MB
📄 Pages: 38 pages
⬇️ Downloads: 49

Summary

GlobalWebIndex's 2020 flagship report on social media trends reveals key insights, including:
- Social media has become the primary source for digital news habits, with the COVID-19 pandemic accelerating this trend.
- Digital consumers are using social media more for entertainment purposes since the outbreak.
- Younger consumers have increased their use of social media, messaging services, and apps due to the pandemic, but Gen Z is reverting to old habits.
- Livestreaming has gained popularity, with 23% of consumers planning to continue watching more videos post-outbreak.
- Social media ads have brought consumers closer to brands, but closing sales remains a challenge, with only 13% saying a "buy" button would increase their likelihood of purchasing.

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Description

GlobalWebIndex's 2020 flagship report on social media trends reveals key insights, including:
- Social media has become the primary source for digital news...

Technical Information

  • File Format: PDF
  • File Size: 4.91 MB
  • Pages: 38
  • Language: EN
  • Total Downloads: 49
  • Last Updated: 2 weeks ago

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