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Brand Guide.pdf

01.27.21.02 Brand Styleguide Update_FINAL_reduced.pdf
Preview of Brand Guide
🔗 Source: lonestar.edu
📊 Size: 18.72 MB
📄 Pages: 25 pages
⬇️ Downloads: 172

Summary

Lone Star College's brand identity system is outlined in a styleguide that provides direction and specifications for the use and presentation of the college's logo and branding elements. The styleguide includes information on the college's brand promise, vision, positioning, personality, and affiliation, as well as guidelines for logo usage, typography, colors, and photography style. The college's brand identity is considered the foundation of all marketing and communication efforts, and it is essential that the standards are applied consistently to create familiarity and maintain continuity. The styleguide is maintained by the LSC Marketing and Communications Office, which works closely with the Communications, Advertising, Marketing, PR Council (CAMP) to ensure the correct use of the LSC brand identity system.

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Description

Lone Star College's brand identity system is outlined in a styleguide that provides direction and specifications for the use and presentation of the college's...

Technical Information

  • File Format: PDF
  • File Size: 18.72 MB
  • Pages: 25
  • Language: EN
  • Total Downloads: 172
  • Last Updated: 9 hours ago

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This PDF document about Brand Guide provides comprehensive information and guidance. Whether you're a beginner or advanced user, this resource offers valuable insights into Brand Guide.

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