Microsoft's Online Experimentation: Building An Innovation Culture Through Data-Driven Experiments.pdf
ExPThinkWeek2009Public.pdf
Description
Controlled experiments (A/B testing) significantly impact various industries for establishing causality and product feature effectiveness. This Microsoft ThinkWeek paper highlights their application in software development, focusing on assessing new features' influence on user behavior. Recognized as top-30 in 2009, it explores how these experiments enhance Microsoft's product design.
Technical Information
- File Format: PDF
- File Size: 930 KB
- Pages: 16
- Language: EN
- Author: tcrook
- Total Downloads: 4
- Last Updated: 4 weeks ago
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