Mobile Ad Report.pdf

AS_Benchmark Report 2022.pdf
Preview of Mobile Ad Report
🔗 Source: 3928293.fs1.hubspotusercontent-na1.net
📊 Size: 3.95 MB
📄 Pages: 15 pages
⬇️ Downloads: 140

Summary

Apple Search Ads (ASA) gained 5% share-of-wallet YoY, reaching 15%, while Facebook declined 4% YoY to 28%. Google remained steady, and ASA joined Facebook and Google as a top advertiser adoption channel, growing 4% YoY to 94.8%. TikTok surpassed Snap in adoption and share-of-wallet, but its adoption declined 7% YoY. The largest advertisers increased channels used by 1.4 YoY to 10.7, while smallest advertisers decreased by 1.1 to 2.5.

Description

Apple Search Ads (ASA) gained 5% share-of-wallet YoY, reaching 15%, while Facebook declined 4% YoY to 28%.

Technical Information

  • File Format: PDF
  • File Size: 3.95 MB
  • Pages: 15
  • Language: EN
  • Total Downloads: 140
  • Last Updated: 1 week ago

Document Overview

This PDF document about Mobile Ad Report provides comprehensive information and guidance. Whether you're a beginner or advanced user, this resource offers valuable insights into Mobile Ad Report.

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