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Digital_Media_California_Legislature_Passes_Five_Bills.pdf
Preview of Download a PDF of this Alert
🔗 Source: dglaw.com
📊 Size: 1.59 MB
👤 Author: Gary A. Kibel
⬇️ Downloads: 146

Summary

The California legislature passed five bills amending the California Consumer Privacy Act (CCPA) that, if signed into law, will provide relief to the marketing industry. The CCPA, effective January 1, 2020, gives consumers rights including knowing what personal information a business collects, accessing collected information, deleting information, and opting out of the sale of their personal information. The passed bills include exemptions for employment-related contexts, expansion of "publicly available" information, clarification of the definition of personal information, and exemptions for certain businesses and transactions. The bills also provide for reasonable authentication of consumers and specify that businesses operating exclusively online only need to provide an email address for submitting requests.

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Description

The California legislature passed five bills amending the California Consumer Privacy Act (CCPA) that, if signed into law, will provide relief to the marketing...

Technical Information

  • File Format: PDF
  • File Size: 1.59 MB
  • Pages: 2
  • Language: EN
  • Author: Gary A. Kibel
  • Total Downloads: 146
  • Last Updated: 1 week ago

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